gallery

We’ve worked with over 35 brands on creating augmented reality effects for social media platforms. Check our latest work

United Nations Environment Programme

in partnership with: 1000heads

The challenge is simple: read out the pledge before the screen fills up with plastic at the same pace as the seas are filling up.

Marionnaud

 

Virtual try-on. Users can try different shades and looks from Marionnaud’s My Infinite Eye Looks box.

Sainsbury’s X Disney

in partnership with: Gravity Road

Quiz for two users. Users answer a series of questions, with each response revealing something about themselves. The effect was created to promote Sainsbury’s & Disney’s 2021 Collectable Cards and Album.

Oniric Labs

 

This augmented reality Instagram game is based on popular handheld console games from the 90s. Users control a magic bunny, helping him catch eggs and avoid rotten ones.

Barbour

in partnership with: Thinking Juice

Instagram filter created for Christmas 2021 campaign including Paddington character in the style of Peggy Fortnum.

Messenger

in partnership with: Meta

A multiplayer Messenger AR game which tests users’ geographical knowledge. The effect was instantly popular, with over 200,000 opens in its first week.

Science Museum

in partnership with: Influence Digital

This effect was based on the Reflections mirror in the Science Museum exhibit Wonderlab: The Equinor Gallery. The shape of the mirror was based on the real thing, but with added time delay between reflections.

Gymshark

in partnership with: MREGFX

This effect uses body tracking and allows you to work out with Gymshark.

Bill’s Restaurant

in partnership with: Goodstuff

Disco-style effect to celebrate 70s-themed disco nights in Bills restaurants. The effect uses a combination of 3D models and 2D animations.

Stan

 

What is your drag look? This randomizer effect shuffled through different drag makeup elements to randomly create one unique look. The effect was created to celebrate the release of RuPaul’s Drag Race Down Under

Marionnaud

 

Marionnaud’s mermaid Halloween look recreated in augmented reality.

Tiffany

in partnership with: Facebook

Although in the end this campaign was never released to the public, we worked with Tiffany to create an augmented reality effect in the style of the old Simon Says memory game. After seeing a pattern play out  on an image of Tiffany jewellery, users are tasked with repeating the pattern as they remember it.

Phillips

in partnership with: Symphony Talent

Quiz helping users to find a career in Phillips health. Answer a few questions to find out which area of the company suits you best.

Nike

in partnership with: Unit9

Lens created to reveal the new model of Nike Vapormax Evo. Once the trainer is revealed the user’s surroundings are transformed, with a double-exposure stylised shader.

Threshold Trail Series

in partnership with: Unearth Marketing

Effect created to celebrate the Ultra Marathon. As runners were not able to participate in mass gatherings in 2021, this effect allowed them to run the race themselves, with an AR medal to celebrate crossing the finish line.

L’Oreal

in partnership with: Poplar Studio

Hair segmentation effect: change the colour of your hair on TikTok.

LinkedIn

in partnership with: Unit9

What kind of setup do you prefer at work? We created this TikTok effect in light of the recent split-screen trend.

Marionnaud

 

Virtual try-on in augmented reality. Try different shades of lipsticks, using navigation to swap between different shades. This effect was released on 12 European markets.

McDonald’s

in partnership with: The Marketing Store

AR game created for Christmas campaign. Catch carrots to score points and avoid Brussel sprouts. Catch baubles for bonus points.

League of Legends: Wild Rift

in partnership with: Unit9

Instagram effect created to promote the release of League of Legends: Wild Rift. When Teemo appears through the portal, users navigate him through a field of mushrooms to find hidden scrolls.

Boots x BBC Children In Need

in partnership with: Ogilvy

This Instagram filter was created to support the BBC’s Children in Need campaign. After making a donation to the charity, users received a link to the effect via email.

Barbour

in partnership with: Thinking Juice

Raymon Briggs’s Father Christmas reimagined for Barbour’s Christmas 2020 campaign. This Instagram filter was a teaser for the subsequent video commercial.

JD Sports

 in partnership with: Unit9

Users can create TikToks with a screen-smashing animation.

Hugo Boss

in partnership with: Unit9

Users can create a range of TikTok experiences using different hand gestures.

Sainsbury’s X Lego

in partnership with: Gravity Road

Instagram filter allowing users to create their own unique Lego persona. The effect was created to promote Sainsbury’s & Lego’s 2020 Collectable Cards and Album.

Footlocker

in partnership with: Gravity Road

Fresh Mula’s good vibes generator. Instagram randomizer.

Travel Republic x Visit Dubai

in partnership with: Platform 195

This effect allows users to put themselves in various locations around Dubai. It was used to create an Instagram UGC competition.

She Decides

 

Instagram effect to support women’s right to choose. She Decides is a global movement to promote, provide, protect and enhance the fundamental rights of every woman and girl.

Tommee Tippee

in partnership with: Splendid Comms

Randomizer-style effect created for the famous baby care company. The effect was released on four international markets.

Oniric Labs

 

Equalizer in the glasses. This effect was created to promote new Spark AR capability audio reaction. The equalizer reacts to the music played by the user.

Music Trip

 

Users can go through the portal and transport themselves to another dimension, where the only thing that matters is music. 

Marionnaud

 

Halloween makeup based on the Fallen Angel Halloween look. This effect was released on seven European markets.

Musical Freedom

 

Created to promote “Love On Me”, a new track by NERVO & 7 Skies, we based the design for this effect on the song’s music video, where people cover their faces with sticky notes and hearts.

Superdrug

 

Three Halloween looks: alien, pixie and tiger, recreated digitally as AR makeups. 

Superdrug

 

Three Halloween looks: witch, rose and spider, recreated digitally as AR makeups.

Oniric Labs

 

Simple rainbow makeup and freckles effect celebrating Pride 2020.

Superdrug

 

Pride makeup effect created to support Pride month in 2020.

Oniric Labs

 

Augmented reality Instagram and Snapchat game. Catch fruits with the net — but make sure they’re the right ones.

Tiësto

 

Effect created to promote “My Frequency”, a track by Tiesto & 7 Skies. We designed the effect to represent a visualisation of sound frequency waves, using audio-reactive technology that reacts to music in real time.

Greggs

in partnership with: Splendid Comms

We created this immensely popular randomizer just as the trend was beginning to take off, resulting in more than a million organic impressions in 48 hours and over a million captures in six weeks.

Musical Freedom

 

This effect was created to promote a new track by Mike Williams called “Day Or Night”, taking inspiration from the single’s artwork.

Tiësto

 

Feeling Blue Without You: we created this effect to support the release of a track by Tiësto, featuring Stevie Appleton, called “BLUE”.

Oniric Labs

 

Inspired by music videos, this effect comprises a 3D mask designed to look like a disco ball, with reflecting lights that react to sound in the user’s environment.

Flight Centre

 

Discover your next holiday destination in this Instagram quiz filter. The effect was used for a social media competition where participants could win a holiday.

Matt Crump

 

This effect was commissioned by art director and creator Matt Crump, who brought his unique colour palette to 2019’s Pride celebrations.

Musical Freedom

 

Instagram filter created in Spark AR to promote track by Jonas Aden. We designed the effect to put users inside a scene from Jonas Aden’s music video.

Snickers

in partnership with: Born Social

You’re not you when you’re hungry: this Snickers slogan was the creative brief behind this face-morphing effect.

Oniric Labs

 

The result of experiments with blend modes and shaders to create a cyber style effect.